I'm a science journalist who's spent the past few years investigating the wellness sphere, with a heavy emphasis on Gwyneth Paltrow's Goop. AMA!
My name is Rae Paoletta and I'm the Space Editor at Inverse, which, yes, is a real title. Though I typically cover astronomy, astrobiology, aerospace, and cats, I've been investigating the wellness sphere for the last few years, with a heavy emphasis on Gwyneth Paltrow's Goop.
Before writing this feature on one of Goop's trusted experts, aka the Medical Medium, I broke a story about the company falsely claiming its $120 bio-frequency healing stickers were made of NASA spacesuit material. I've also reported on some of Goop's other pseudoscientific products and a legal complaint filed against the company by Truth In Advertising.
I'm particularly passionate about debunking Goop's products because I feel the company uses a fake, hollow form of feminism to prey on women for profit. I hope that my work can empower and equip consumers with evidence, because I think that's the best way to fight back.