I asked the Allen Edmonds CEO this question, but I'd be interested to get your take on it as well, especially as the owner of a very successful startup.
My dream job is CMO of clothing company. I'm currently a couple of years in my career working at an ad agency. What would be the career path you'd suggest to put me on the best track to ultimately be qualified for a CMO or Director of Marketing position? Should I get 5-10 years of agency experience before I look to get into the apparel industry, or is it better to step into it earlier and work up from within? If you were hiring someone to run your marketing, what would you look for?
zzzaz8 karma
I asked the Allen Edmonds CEO this question, but I'd be interested to get your take on it as well, especially as the owner of a very successful startup.
My dream job is CMO of clothing company. I'm currently a couple of years in my career working at an ad agency. What would be the career path you'd suggest to put me on the best track to ultimately be qualified for a CMO or Director of Marketing position? Should I get 5-10 years of agency experience before I look to get into the apparel industry, or is it better to step into it earlier and work up from within? If you were hiring someone to run your marketing, what would you look for?
Thanks!
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