zoxozo

According to the TTAB, you offered "tweets about [your] mark", the "creation of a Facebook page", and "blogging about [your] mark." If you had additional evidence concerning this "advertising, marketing, events, and surveys" that you keep mentioning, why would you not present that evidence to the TTAB?

Honestly, without research, I can't say for sure whether your arguments have merit. But if you didn't present adequate evidence during your case, then it doesn't really matter--the TTAB can only rule on what they have before them, and social media posts clearly aren't cutting it to establish constructive use.

All trademark applications are officially published by the USPTO, and the records are publicly available online. There are services available for trademark owners where new published and filed applications are watched, and a search algorithm picks out any that are similar to the trademark holder's mark, so they can be made aware and have a chance to challenge similar marks. It's common practice. (source: am a trademark lawyer and regularly use this service for my clients)