xaxox

Why after really moddable and customisable BF1942 and BF2, you decided to drop these options from BF3 and BF4? BF1942 and BF2 had really large and vivid esport scene and I really think partially thanks to that customisation.

Also which is more important, making a great game or making a great profit?

Your second question is much easier for me to respond to, because in my mind with a great game comes great profit.

On the other hand, with great profit there isn't always a great game. So do you think that the focus has shifted in the industry from making a great game to making a great profit, example ever increasing marketing budgets and pre-ordering bonuses?

I don't care if it looks a little less pretty, if it makes the gameplay better it should be done and prioritised.

Difficult question - do you think DICE made a mistake when creating this engine that was pretty, but not fully functional, supporting modding and customisation?

Modding was one of the things that made BF1942 and BF2 so amazingly great to play and I hope from the bottom of my heart that there is a way to bring this back.

Fantastic, that makes two of us, how about calling the guys at DICE and tell them there are at least two vets who would be really happy if modding comes back, even a "lite" version.

One more question and I'll get of your back.

I have noticed increasing number of the pro teams on different games have coaches. So my question is what exactly do you do, management, scouting, coaching?