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fordprefect7610 karma

I think this is part of the problem. The names are cute-ish but do not help me understand why I want this product. It looks like the stencil products you can buy to add a word above your door. Because of that I would never look close enough to understand it is a game. Show me that it is fun and I will want to open another bottle of wine to ensure the game(and conversation) keep flowing.

What other names could this product have? Would a more risqué version peak interest?

fordprefect761 karma

Your SEO can definitely use some work. What is required is a great understanding of relevant keywords to get customers to your site. Those keywords need to then be implemented onto your site so search engines understand what your page is about. Currently you are missing an h2 and are losing out on lots of places to add possible keywords. If Google does not understand what your page is about it wont index it correctly and you will never reach your customers.

Here is a quick breakdown of seo issues on your Lazy Susans page. (Please keep in mind that I am not a copywriter but a technical implementation type guy so my copy suggestions are to helping get the ideas across only.)

URL: http://store.cookbookpeople.com/lazy-susans/ Suggestion: Add more keywords to your url Possible Update: URL: http://store.cookbookpeople.com/custom-engraved-lazy-susans-for-online-purchase/ Reason: add pertinant keywords to your url. Google really likes this.

Browser Title: Engraved Keepsakes - Lazy Susans - The Cookbook People No Comments. This is actually an ok browser title.

H1: Lazy Susan Collection Suggestion: Add more keywords to your H1 Possible Update: Custom Engraved Lazy Susans available for purchase online.

H2: We ship to the following countries: USA, Canada, New Zealand, Australia

Only one I found was in the currency converter widget at the top. This tells google the second most important thing on this page is. (Right now it is that you ship.)

Suggestion: Update the structure of this page so your currency converter is not using an h2 and make sure your page has one.

Possible Update:We offer a wide variety of custom engraved lazy susans available as keep sakes or even games

First Paragraph: We custom-engrave all of these lazy susans, ensuring you are getting a fantastic product not available in any store. Suggestion: Don't be shy here. Add a full paragraph of information about your products.