Hi, Under the Dog is the first Kickstarter I have ever backed. I'm looking forward to the potential changes this can make in the anime industry.
Since you have been talking a lot about wanting to look at things globally and avoid the current production committee structure, I was wondering on your opinion on anime pricing. Under the current model anime sold domestically in Japan is marketed at exorbitant prices to the small crowd of super fans that are willing to pay any price. Will you be planning on pricing DVDs/BDs for Under the Dog at prices more similar to the western market? Do you intent to market to the larger audience rather than the high paying minority? Do you foresee any shift in the overall industry towards lower prices and higher volume sales?
ctom4211 karma
Hi, Under the Dog is the first Kickstarter I have ever backed. I'm looking forward to the potential changes this can make in the anime industry.
Since you have been talking a lot about wanting to look at things globally and avoid the current production committee structure, I was wondering on your opinion on anime pricing. Under the current model anime sold domestically in Japan is marketed at exorbitant prices to the small crowd of super fans that are willing to pay any price. Will you be planning on pricing DVDs/BDs for Under the Dog at prices more similar to the western market? Do you intent to market to the larger audience rather than the high paying minority? Do you foresee any shift in the overall industry towards lower prices and higher volume sales?
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