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coffeekat6521 karma

Professer Galak, thank you for doing this. I don't know much about Marketing, so I got some perhaps basic questions that I have been curious about for you: As we are still in the middle of the pandamic, many of us are doing more (even more than before) online shopping. What do you think are some of the major consumer decision making difference when it comes to online shopping vs inperson shopping. Do you think different factors can affect consumer happiness for the same product purchased through different channel?

coffeekat6521 karma

Thank you very much for the insight!