buppers

maybe the apathy is part of the problem of nobody caring because they think it's "too hard". Also when kids decide they don't have the internal ability to do something, they belittle that thing and everyone decides it's 'useless' knowledge anyway. Maybe we would have better luck if we could frame educational topics in a way that's relevant to a student's life.

intelligence isn't genetic. there's a ton of research on this.. And to decide at a young age that someone is unintelligent and destined to be a cashier or landscaper or something is repugnant.

This is a good question - Are there plans to do any in-school presentations? I know that similar interventions have been done with positive effects (don't remember the authors, but they explained how learning works in the brain to the students, etc)

if you mean incompetent people not studying because they think they're already at a passing level.. that does happen (at least in college, it's pretty prevalent) but it sounds like he's focused on people that give up before even trying.