Out of curiosity -- why do they look at websites on a monthly EBITDA basis? I figured the multiples might have been bigger... especially since some brick and mortar goes for 8x to 12x annualized EBITDA. Is this because websites are riskier? Less stable revenue?
avoiceinyourhead22 karma
Out of curiosity -- why do they look at websites on a monthly EBITDA basis? I figured the multiples might have been bigger... especially since some brick and mortar goes for 8x to 12x annualized EBITDA. Is this because websites are riskier? Less stable revenue?
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