For my Public Relations Research and Case Studies class, we decided to feature Livestrong and how you guys handled the whole Lance Armstrong situation. I was even able to get in contact with a few people over there at the organization who provided us very valuable information.
I like that you guys didn't shy away from the fact that he was such an integral part of the organization, as his name was in the title.
What we found most inspiring was that you guys decided discuss it head on, and immediately went into crisis management mode.
From a PR standpoint, I feel that you guys did well with what all you were given.
amurphy74 karma
For my Public Relations Research and Case Studies class, we decided to feature Livestrong and how you guys handled the whole Lance Armstrong situation. I was even able to get in contact with a few people over there at the organization who provided us very valuable information.
I like that you guys didn't shy away from the fact that he was such an integral part of the organization, as his name was in the title.
What we found most inspiring was that you guys decided discuss it head on, and immediately went into crisis management mode.
From a PR standpoint, I feel that you guys did well with what all you were given.
Sooo yea, not a question, more like, good job!
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