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akchris3 karma

I've gotten rather good at finding decision makers and presenting ideas to develop or improve business models (think marketing consultant but with a very niche focus on the scientific/medical industry). My problem (if you can call it that) is that I'm seen as a consultant, at best, a prospective employee at worst.

What's the key to giving your business more "heft", making the jump from little guy providing a useful service to an important player in your market?