Hey Scott, as a marketer I have a few questions for you,
What other names did you consider?
Did you do any concept testing? If so can you share any results? (Aka did people love going?)
Had your team tested the new well designed emails vs. the “regular” ones we used to get? I’m getting a mix of both so I’m thinking there might be some testing going on.
Any future plans to send out alerts on award fare redemptions? Maybe a partnership with TPG (The Points Guy)?
P.S. I’ve set up Gmail filters to allow me to filter out a very specific airline I am following (not all airlines operating US to EU are dog friendly). It would be lovely if you guys had that feature in our notification… especially if you offered text notifications!
Wanderlustkai139 karma
Hey Scott, as a marketer I have a few questions for you,
Any future plans to send out alerts on award fare redemptions? Maybe a partnership with TPG (The Points Guy)?
P.S. I’ve set up Gmail filters to allow me to filter out a very specific airline I am following (not all airlines operating US to EU are dog friendly). It would be lovely if you guys had that feature in our notification… especially if you offered text notifications!
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