Trollolocalypse

DCJ salesman here, I make 10k on every Viper I sell. Although, just so everyone knows he is talking about the dealership's profit and not his own profit. There is no way he could possibly make $5,000 on one truck. The profit margin isn't that large. Salesmen make anywhere from 15-25% commission on sales. So, in order to make $5,000 the dealership would've had to make at least $20,000 which is 100% impossible. Markup is never that high. I could provide an invoice showing you guys how much money is really being made on cars if there is any interest.

With used cars your best bet is finding the black book value. Do NOT use blue book. Blue book is useless. If you can find the black book value, that is for the MOST part what dealers pay close to for a vehicle. I also wholesale cars for my own company on the side. So, if black book value of the car you're looking for is $12,000 then the dealer probably paid $10,000-$10,500 for it. Try to negotiate close to that price point. If you can get it at black book value then you got a good deal. Also, don't forget to try and find the same car at multiple dealerships so you can play the game back and forth with counteroffers if someone wont budge enough for your liking.