As a cultivator navigating the legal market here in California, the (unfortunate) trend I have seen is that the bigger the carbon footprint of the packaging the better. On a label that is 6.25” x 1.25” nearly 2/3 of the label is dedicated to state mandated text. Many products (i.e. Pre-rolls) can’t fit enough of the required information on the item themselves and require an exterior box or package to fit everything mandated. With child resistant packaging no longer required after next month (WTF CA?) do you see this trend reversing? Having just spent over a month getting my jars and labels compliant and having many friends and colleagues dealing with what we consider onerous regulations we have come to the conclusion that the more packaging the better. Is this a trend you are also seeing? As we are a high end “boutique” craft-cannabis purveyor, we are extremely conscious of how our product looks to the consumer. However we strive to be as eco-conscious as possible (we cultivate organically and run 100% of our operation on renewable resources). Striking a balance between safeguarding our product from the elements, having a visual appeal beyond our label and still not destroying the environment is a difficult proposal. I am of the opinion that no non-homogenized agricultural product should come in opaque packaging (who would buy apples or lettuce or avocados etc. in a bag you couldn’t see through?) How are others overcoming this, are there any suggestions you could offer in balancing these often contradictory needs?
Shepherds_Meadow5 karma
As a cultivator navigating the legal market here in California, the (unfortunate) trend I have seen is that the bigger the carbon footprint of the packaging the better. On a label that is 6.25” x 1.25” nearly 2/3 of the label is dedicated to state mandated text. Many products (i.e. Pre-rolls) can’t fit enough of the required information on the item themselves and require an exterior box or package to fit everything mandated. With child resistant packaging no longer required after next month (WTF CA?) do you see this trend reversing? Having just spent over a month getting my jars and labels compliant and having many friends and colleagues dealing with what we consider onerous regulations we have come to the conclusion that the more packaging the better. Is this a trend you are also seeing? As we are a high end “boutique” craft-cannabis purveyor, we are extremely conscious of how our product looks to the consumer. However we strive to be as eco-conscious as possible (we cultivate organically and run 100% of our operation on renewable resources). Striking a balance between safeguarding our product from the elements, having a visual appeal beyond our label and still not destroying the environment is a difficult proposal. I am of the opinion that no non-homogenized agricultural product should come in opaque packaging (who would buy apples or lettuce or avocados etc. in a bag you couldn’t see through?) How are others overcoming this, are there any suggestions you could offer in balancing these often contradictory needs?
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