I've noticed there's been a huge decline of deep, gravelly, badass VO's (like the Raiders Nation ads) since the 2000s. They've mostly been replaced with nasaly, indifferent sounding voices. Do you know if there is a reason for this? When did a nasaly voice become more apt to grab the consumer's attention to sell a product than a deep voice and why?
Sckeckle6 karma
I've noticed there's been a huge decline of deep, gravelly, badass VO's (like the Raiders Nation ads) since the 2000s. They've mostly been replaced with nasaly, indifferent sounding voices. Do you know if there is a reason for this? When did a nasaly voice become more apt to grab the consumer's attention to sell a product than a deep voice and why?
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