Highest Rated Comments


PannacottaArmy28 karma

Just because an advertising firm is doing it doesnt mean it isnt legitimate.

You're right, the fact it's unpublished and is only being presented at marketing conferences rather than neuroscience conferences is how you can tell it isn't legitimate.

PannacottaArmy26 karma

There were ten people in the cohort. That's enough information about the methodology to suggest it's a bullshit study done by an advertising agency for column inches and airtime.

PannacottaArmy13 karma

If you don't know about the details of the research, what are we meant to ask you in this AMA? The study's not been published and all you've given us is glossy press releases that don't cover the methodology.

I think the problem people have is that it's fairly transparent that this is just a PR exercise with very little backing it up.

PannacottaArmy11 karma

If there's very little business value in showing your research to the communities most interested in good research, what is the motivating factor behind doing the research in the first place?

Where does the business value in this research lie for you if it's not producing useful information from the research?

PannacottaArmy4 karma

if you're an american taxpayer you payed for it in the bail out =/

Wait, what? Can you explain what you mean by that?