Which non-diamond gemstones are the most popular with your customers? Any unusual/unpopular ones you'd like to see more of? Does your inventory tend to reflect customer preferences accurately?
Have yellow gold, rose gold or white metals been the most popular this year? How has this changed since you started in the business?
How many of your women customers are buying for themselves? How do their selections tend to differ from those of customers who are buying for others, if at all?
Do you have many customers who buy for others blindly?
Do you have many customers who don't seem rich and are apparently overspending?
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Which non-diamond gemstones are the most popular with your customers? Any unusual/unpopular ones you'd like to see more of? Does your inventory tend to reflect customer preferences accurately?
Have yellow gold, rose gold or white metals been the most popular this year? How has this changed since you started in the business?
How many of your women customers are buying for themselves? How do their selections tend to differ from those of customers who are buying for others, if at all?
Do you have many customers who buy for others blindly?
Do you have many customers who don't seem rich and are apparently overspending?
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